Having an authority in your website not only will this help you when someone searches for your website but it allows you to create a launching pad for other marketing efforts. In the latest version of the podcast I mention what I have learned in building domains that are authoritative.
This has been a long time coming. Also I will be talking about this on Monday’s episode of the Podcast but I wanted to share this today. It comes down to the last 15 years or so of internet think. An article I would suggest to get insight into this is from Adage. Publishers: Triumph [...]